Sedna Media, desarrollo digital

Case studies

What we built, and what changed afterwards

This section is reserved for three detailed projects and the client quotes that go with them. The layout is ready; the content is on its way.

Federation

Federación de Rugby de Madrid

The challenge

Licences, medical forms and match reports lived on paper and in spreadsheets. Every matchday ended with reports that somebody had to type up on Monday, and every licence travelled through several emails before it was approved. Nobody could say how many licences were pending without opening four files.

What we built

MatchReady Licences and Competitions on a single database: the club requests the licence, the medical report is filled in digitally, the federation approves it and the card is printed. On the sporting side, calendar, digital match report signed on the pitch, and referee settlement generated for the whole round.

The result

The match report is closed and published the same day it is played, and the standings update on their own. The federation now works with a single source of truth for licences, competitions and settlements.

+10.000 licences per season 50 clubs on the platform 2017 client since
Club

Getxo Errugbia

The challenge

Members, fees and kit orders lived in separate spreadsheets, and the website was updated by hand every Sunday night. Chasing a returned payment meant cross-checking the bank statement against a list nobody trusted.

What we built

MatchReady Clubs for members, subscriptions and billing; Web+ as the public website, fed by the same data — squads, calendar and standings; and card and Bizum payments so families settle their fees from the phone instead of at the club office.

The result

Nobody retypes a result on a Sunday night: closing the match report updates the website. Fees are collected on their due date and the treasurer starts the month with the accounts already reconciled.

500 members managed 100 % of fees paid online 6 seasons together
Custom build

Atika by Kauri

The challenge

Distributors across Spain placed their orders by phone, email and WhatsApp. Every order was retyped by hand into the management system, with the reference, the sizes and each distributor's own prices as three separate chances to get it wrong. And nothing could be ordered outside office hours.

What we built

A custom B2B portal where each distributor signs in and sees the catalogue with their own prices and terms, checks availability and places the order themselves. The order lands straight in the management system with no retyping, and the distributor follows its status from the same place.

The result

Orders arrive complete and at any hour, without depending on somebody picking up the phone. The sales team stops working as a transcription service and goes back to selling.

Atika is a brand of the same group as Sedna Media. We build our own operations on the same software we sell.

45 distributors connected +4.000 orders placed 2024 client since

Trust

Organisations we work with

A wall of federation and club logos goes here, with permission from each one.

Bonabola Euskadi Errugbia Atika by Kauri Federación de Rugby de Madrid Rawena Getxo Errugbia