Sedna Media, desarrollo digital

Custom software

Software shaped around your processes, not the other way round

Standard products force organisations to change how they work to fit the software. That is fine until the exception appears, and in a club or a federation the exception is the normal case.

When a standard product works
  • Your processes are common to your sector
  • You can adapt to how the tool works
  • You do not need to connect other systems

If this is you, we will tell you honestly and recommend a product. It happens more often than you would expect.

When you need custom software Our work
  • Your rules do not fit any standard form
  • Your team keeps parallel spreadsheets
  • You pay for licences you barely use
  • Your data lives in four unconnected places

What we build

From an internal back office to a public platform

Every project is different, but they are made of recognisable pieces. These are the ones we build most often.

Management platforms

Members, fees, subscriptions, invoicing and receipts, with the roles and permissions your organisation actually uses.

Public portals and private areas

Where the member, the family or the partner does their own paperwork instead of writing you an email.

Digital processes and signatures

Forms, approvals, medical reports and documents that stop being PDFs travelling by email.

Payments with PayReady

Our own virtual POS: card, Apple Pay, Google Pay, Bizum, bank transfer and payment links, integrated into your portal by our team.

Reporting for the board

The four figures the board asks for every month, calculated the same way every time.

Migration from what you have

We bring your history across. Ten years of members and licences do not stay behind in the old system.

Working with public bodies

Used to tenders and to justifying every euro

We work with associations, federations and public bodies, so we know the paperwork that comes with the work.

Technical proposals

We write the technical section of the bid with you, in the format the specification asks for.

Grant justification

Invoices, timesheets and deliverables prepared for the audit from day one.

Data protection

GDPR, minors data and consent handled as part of the design, not patched on later.

Next step

Bring us the process that hurts most

Send us the spreadsheet everyone dreads. We will tell you in a call whether it deserves custom software or a smaller fix.

MatchReady has helped us speed up every process at the Federation, both administrative and sporting. Rolling out the digital match report has been a complete success.
Federación de Rugby de la Comunidad Valenciana MatchReady client